Alan Krinsky Associates

Client / Agency Relationships

Our unique performance evaluation process captures insights directly from all members of the team.

Input from agency and client-side personnel is used to provide first hand knowledge of the issues impacting the relationship.

This process is unlike traditional performance evaluations which rely on limited information from a few individuals not involved in the day-to-day business. Once a gap analysis is created based on these interviews, solutions can be developed. Our proprietary process is called “The Expectation Audit.”